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A year old, but still useful: A table from socialmediatrader.com, on top social shopping (qua product reviews) sites.  The article notes that whilst small, social shopping site traffic jumped 477% last year (2008).  Tribesmart.com and pronto.com (price comparison) were added in comments.   Table data was compiled from Compete, Quantcast and MSN Adlabs.

Website Age Demographics Sex % Monthly Traffic
Primary Secondary Male Female
Amazon 35-44 45-54 47-55 45-53 51,300,537
Buzzillions 25-34 35-44 53 47 356,090
Crowdstorm 18-24 25-34 61 39 3,118
Epinions 25-34 35-44 47-54 46-53 3,380,748
Etsy 25-34 35-44 30-45 55-70 1,593,789
Glimpse 45-54 35-44 54-69 31-46 90,827
Kaboodle 25-34 35-44 46 54 2,564,972
Osoyou 25-34 35-44 51 49 12,716
Reevoo 35-44 25-34 54-66 34-46 10,571
ShopStyle 25-34 18-24 47-49 51-53 216,733
ShopWiki 25-34 35-44 47-49 51-53 213,194
Stylefeeder 25-34 18-24 28-58 42-72 527,284
StyleHive 25-34 <18 38-51 49-62 504,689
ThisNext 25-34 35-44 41-56 44-59 324,207
Wishpot 25-34 45-54 51 49 3,072
Wists 25-34 35-44 40-56 44-60 65,877
Zebo 18-24 <18 48-56 44-52 49,402