Digital Intelligence Today is the psychology blog for digital professionals. Brought to you by WPP agency SYZYGY and consumer psychologist Dr. Paul Marsden (@marsattacks), DIT provides latest insights into how digital technology is changing how consumers think, feel and behave.
SYZYGY is an award-winning digital marketing agency, and part of the WPP Group. Employing some 600 people, the Group provides creative, media and technology services. Our offices are based in Bad Homburg, Berlin, Hamburg, Frankfurt, Munich, London, New York and Warsaw. SYZYGY`s client list includes brands such as Avis, BMW, Chanel, Daimler, Discovery Channel, L’Oréal, Mazda, nvidia, o2, playstation and Telekom.
About Paul Marsden
Dr. Paul Marsden is a chartered psychologist (BPS) specialising in consumer behaviour and consumer technology. He is a certified Customer Experience professional and experienced in Design Thinking (HPI d.school). A researcher, writer and speaker, Paul is head of Digital Insight at SYZYGY.