Conference Title: Lift – The Social Commerce Summit

Presented by OfficeArrow, Social Strategy1, Wharton Interactive Media Initiative

  • Date: September 23, 2010
  • Location: Loews, Midtown Atlanta
  • Theme: Practical, Applicable Ways That Social Commerce Drives Sales
  • Delegate Fee: $159
  • Conference Link

Conference Overview:

Lift Summit is the most comprehensive forum for marketing, social media, and social commerce strategies. Join us for the 2nd annual Lift Summit where leading experts and companies will share best practices for creating and managing social media strategies, translating social data into measureable actions, and analyzing sentiment to improve awareness and brand accountability. Speakers include Erik Qualman, Ben Golub, George Krautzel, Eric T. Bradlow, Ph.D., Steve Ennen, Mike Lewis. Robert Ball, Jeff Hilimire, Richard Evans, Evan LaPointe.


Thursday, September 23, 2010

  • Business Networking via Web 2.0: Exploring both the promise and perils of online business networking, including tips and tricks for being successful
  • The Evolution of Online Communities: Building your corporate brand and growth by becoming integral parts of the knowledge-sharing process
  • Social Commerce: Practices That Work: Identifying the best practices in social media strategies
  • Social Media Strategies and Tactics that Lift Sales
  • Measuring ROI: Understanding the dynamic metric system used to measure ROI
  • B2B and Social Media: Viral Strategies that Work
  • Social Shopping for B2B
  • The Power of Listening: Enhancing online customer interaction and loyalty, while also increasing word of mouth

The conference will open at 7:30 am and conclude with a cocktail reception at 5:00 pm.

  • 7:30 am – 8:30 am Breakfast and networking
  • 8:30 am – 5:00 pm Keynote sessions, panels, niche topic exploration, networking
  • 5:00 pm – 7:00 pm Lift Summit Reception