TagVirgin America

Check-ins Mean Points for Members of Airline and Hotel Loyalty Programs

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Last week, travel industry loyalty program software provider ezRez Software acquired San Francisco-based startup Topquest. That would be of little interest, except that the acquisition means the use of social media now translates into points on travel rewards programs from airlines and hotel chains. “Topguest enables members of leading travel loyalty programs…to earn reward points for...

Digital Intelligence Today

Consumer psychology insights and news for digital professionals brought to you by WPP agency SYZYGY and Dr Paul Marsden (@marsattacks)

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