Skechers: Write Reviews, Get Points for Merchandise


Trendy shoe brand Skechers will soon launch a rewards loyalty program to incentivize customers to write reviews in exchange for points, which can then be redeemed as discounts on future purchases. This new initiative, set to roll out in a couple of months, is an extension of its current loyalty program Skechers Elite, which rewards customers for making purchases. Skechers already has in excess of...

Digital Intelligence Today

Consumer psychology insights and news for digital professionals brought to you by WPP agency SYZYGY and Dr Paul Marsden (@marsattacks)



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