Consumer Psychology for a Digital Age

La Redoute

F-Commerce à la Française: La Redoute and SNCF (screenshots)

“Selling tickets on Facebook is a waste of time” says Pierre Matuchet, associate CTO at French railways SNCF. Nevertheless, French railways has just added a natty Facebook app to its

Oh là là… French retail gets serious about f-commerce with La Redoute [Screenshots]

PPR, one of France’s largest retail and luxury groups (Gucci, YSL, Boucheron, Puma, Fnac…) has opened a full Facebook store in France for the new collection of its European catalogue and retail