product.purchased: Facebook Purchased, Donate and Want Buttons coming soon.


Facebook has seen the future and its called commerce – not (only) advertising.

Facebook code detective and web developer Tom Waddington (who uncovered the yet-t0-be-released native Facebook “Want” button/action in Facebook code last week) has been at it again.

Tom has discovered a new ‘product.purchased’ action that will allow vendors to invite customers to share product purchases, including items in Facebook games, and intriguingly donations.

So it looks like we’ll purchase, want, donate buttons will be coming to website and Facebook Pages near you.

For Tom, it seems clear that Facebook are working on a new OpenGraph representation of products – and logically enough the code is part of a ‘socialcommerce’ library.

Check out Tom’s Facebook sleuthing on his blog.

 

 

Previous 'The Product Graph' - Pickie Shows Pinterest, Stuff And Amazon The Way
Next Free Chapter: The F-Commerce Handbook - 10 Secrets for Unlocking the Sales Potential of Facebook

3 Comments

  1. […] via Related posts: […]

  2. […] bleibt das Thema spannend. Ersten Hinweisen zufolge können wir uns erst mal auf neue Buttons einstellen. Nach Like und Share könnten nun […]

  3. […] usuarios que así lo deseen puedan compartir con el resto de su comunidad qué están comprando. Aquí más información sobre […]

Leave a reply

Your email address will not be published. Required fields are marked *