Hertz Group Offers on Facebook [Screenshots]


So we know that the principle reason that people interact with businesses and brands on Facebook is to get offers.

Hertz is obliging Facebook users with a group offer for car hire in the form of a ‘social coupon’ using the social commerce Share it Up app from PeopleString.  The more people who share the coupon, the higher its redemption value – up to a $35 value (US offer – running through July 16, 2012).

Smart. Offering consumers social utility by helping them solve a problem – in this case, getting good value – socially.  We like.

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Today’s article is sponsored by Milyoni: The Leader in Social Entertainment

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4 Comments

  1. […] Originally published at Social Commerce Today (edited by Social Fresh) So we know that the principle reason that people interact with businesses […]

  2. […] giving current and potential customers incentives to share but not paying them – like the Hertz share campaign –  or rebates, the long-term effects of such campaign are not only stronger but more […]

  3. […] uses Facebook for social couponing – the more a discount coupon is shared the higher its […]

  4. […] uses Facebook for social couponing – the more a discount coupon is shared the higher its […]

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